Member of the Board
Ben Boyd, Deputy Chairman, Practices and Sectors, & Global Chair, Corporate Practice, has worked in corporate communications for two decades. With Edelman, Ben directs the global Corporate Practice specializing in reputation management, corporate communications and issues management. He plays a central role in the firm’s work on the topic of Trust and the role of Trust in corporate positioning, and serves as the global client relationship strategist on Edelman’s work with GE, one of the firm’s largest accounts.
Prior to this role, Ben was the Global Client Relationship Manager, overseeing all aspects of the firm’s work with GE for more than 6 years, supporting the client on a myriad of topics and issues. Throughout his career he has managed a diverse portfolio of clients across a number of different industries. Client experience includes Citi, Tata, Business Roundtable, Pfizer, SAP, Schwab, Starbucks, HP, Bertelsmann AG, and GAP Inc.
In addition to his work at Edelman, Ben previously served as Assistant to the President, Director of Communications at the Service Employees International Union (SEIU). While there, he managed the national communications campaign for a newly relevant labor movement, resulting in a feature segment on 60 Minutes, a cover story in the New York Times Magazine as well as the creation of an online community. In addition, he oversaw SEIU’s earned, paid, social and new media strategies nationally.
Previously, Ben served as the Director of Communications for the Americans for Health Care campaign, managing grassroots teams in 15 states throughout the 2004 election cycle. Ben also served as Director of Communications for SITA, one of the world’s largest providers of IT resources for the air transport industry. Prior to his work at SITA, Ben was Vice-President of Marketing and Communications for barnesandnoble.com.
Ben is recognized as a thought leader on ethics and communications as well as corporate reputation. He serves on the Communications Advisory Board for the Ethisphere Institute, which annually recognizes the World’s Most Ethical Companies. He has a bachelor’s degree in English from Wake Forest University. Ben resides on the Upper West Side of Manhattan.